Springtime Traditions: This Year's Starbucks "Sakura Promotion" Starting March 15th!

2019.02.13 published

Valentine's Day is not here yet, but...

Starbucks Japan has revealed the designs for their cherry blossom promotion tumblers and mugs! ♡

Speaking of the Sakura promotion at Starbucks, it’s a highly popular promotion that starts on the day after Valentine's Day every year. (Is it possibly the most exciting event of the year??)

In the past, the same product was sold throughout the period (one pattern), but due to its popularity, recently they have split the period into two segments, allowing two patterns of products to be sold.

(The number of products has doubled!)

During the Sakura promotion period, even the takeout cups have cute designs, and new drinks are introduced, so it's something to look forward to! ♩

Here are the revealed designs for the tumblers and mugs for the Sakura promotion starting on February 15th!

First Launch (from February 15, Friday)

The theme is "Rin"

This design expresses cherry blossoms that stand gracefully in the translucent light of early morning.

With a full lineup including stainless steel tumblers, glass cups, and stationery, there are a total of 21 items!!!

Second Launch (from February 25, Monday)

The theme is "Yo"

This design expresses cherry blossoms showing a lovely smile in the warm afternoon sunlight.

I'm curious about the tumblers with charms, coasters, and blankets.

Drinks and Food too! ♡

The drinks that will start selling with this promotion this year are the "Sakura Full Milk Latte" and "Sakura Full Frappuccino®"! ♡

These drinks are said to be inspired by fully blooming cherry blossoms. ♩ According to those who have tried it, "I've never liked cherry blossom flavors in previous years, but this year's is so gentle that I can drink it without customizing it!"

There will also be chilled drinks available at convenience stores during this promotion. ♩

I'm looking forward to the pudding with Sakura sauce too! ♡

Excited for Starbucks' Sakura Promotion! ♡

Honestly, while Valentine's Day isn't even over yet, even talking about enjoying Valentine's Day feels secondary.

It’s a bit too business-like to skip straight to discussing after February 15th, but…!!!

Nonetheless, the Sakura promotion is always cute and pink, and I love the cherry blossom flavor, so I'm really looking forward to it.

Were there any goods that you wanted to get???

The designs for the Starbucks cards and beverage cards in the Sakura promotion are adorable, so if you're a bride-to-be wanting to give them to guests, make sure to check them out! ♩