Limited Edition Special Sweets: I Can't Wait to Try Échiré Butter Cake, Available Only 15 per Day
2020.02.22 published
Limited to 15 Cakes a Day: ECHIRE Butter Cake*
The World's First ECHIRE Butter Specialty Store "ECHIRE Maison du Beurre."
A long-established confectionery shop born in France.
ECHIRE butter is a fermented butter made in the village of Échiré in western France, characterized by its fragrant aroma and creamy texture.
In Japan, there are shops in Marunouchi, Shibuya, Shinjuku, and Umeda selling butter, sable cookies, croissants, financiers, and more.
The "Butter Cake" sold at the Marunouchi store, limited to 15 cakes per day, is particularly famous as a dessert that you must try at least once!♡
The product name is "Gâteau Échiré Nature"*
It looks just like a beautiful carved soap...!
An elegant butter cake, simply engraved with ECHIRE, yet exuding a strong presence.
The Cross-Section Looks Like This*
Here's how the cross-section of the Échiré butter cake looks!*
The buttery cake has a fluffy layered texture like mille-feuille that melts in your mouth as the butter dissolves on your tongue.
Rich and smooth, yet not overwhelmingly heavy despite its appearance, which is also a point of praise.
It is said to be the ultimate butter cake!♡
A Battle for It Every Day, Even Before Opening
The Échiré butter cake, exclusive to the Marunouchi store, is a phantom limited cake made only 15 times a day.
The store opens at 10 AM, but it seems that over 15 people are already lined up about an hour before, leading to it often selling out.
The distribution of numbered tickets, which serve as a queue ticket, typically begins around 9:30 AM.
(Ah, there are people leaving saying they didn't make it today...)
The deadline time seems to vary from day to day, but it looks like a daily battle for the butter cake is unfolding...!!
However, hearing that makes me want to try to get one even more!♡
I Definitely Want to Try It Someday*
The price of the limited Échiré butter cake "Gâteau Échiré Nature" is 4,860 yen.
For example, on the morning of a family member’s or boyfriend's birthday.
The day before a wedding anniversary.
On the morning of celebrating a friend's wedding.
I’d love to brave the lines in the morning and try it on occasions to celebrate or mark a milestone!♡
➡ Click here for the website*