Stylish Packaging: The Fragrance Brand "Wally" from Florence, Italy.

Discovered a Stylish Brand ♡

When it comes to giving a present to a friend, it can be really confusing to decide what to give.

While classic items are good, there's a possibility of overlap, and there's also that ulterior motive of wanting to be seen as having good taste...!!!

So for those who are confused about what gift to choose, I want to introduce you to a stylish brand I discovered.

It’s an Italian fragrance brand called 【wally（ウォーリー）】.

Brand from Florence ♡

The fragrance brand "wally" we are introducing was founded in 1925 in Florence, Italy. It is made using traditional methods from Tuscany, where Florence is located, focusing on fragrances that can be used for body, handkerchiefs, and lingerie.

Wally is characterized by its classical and elegant scents along with stylish packaging. Even if you don’t know the brand, just by looking at the packaging, you can feel a sense of specialness...! ♡

Even the paper bags are this stylish ♡

Recommended Products for Gifts?

Wally primarily offers Eau de Cologne and Eau de Parfum, but choosing a fragrance can be difficult when giving a gift.

If you don't know the recipient's favorite scent, I recommend the "Body Soap & Body Cream Set" or the "Shampoo & Conditioner Set" ♡

Both come in a box with pump dispensers. They look so stylish that they could turn your bath into a luxurious spa ♡

Both are priced at 5,500 yen.

Room fragrances like linen water, home sprays, and reed diffusers are also great gift options. I feel like there are fewer preferences when it comes to room fragrances than perfumes applied to the skin.

Linen water and home sprays are priced at 5,500 yen, while the reed diffuser is 6,600 yen for 100ml＊

Of course, if you know the favorite scent, Eau de Cologne is also a good choice. Wally’s Eau de Cologne comes with a valve ball, adding to its charm＊

The Eau de Cologne is 6,600 yen.

Where Can You Buy It?

Wally products are available at only five locations nationwide.

✅ Nihonbashi Takashimaya SC 5F

✅ Umeda Herbis Ent 3F

✅ Consolata Daimaru Kobe 7F

✅ Roppongi Axis B1F

✅ Fukuyama Mikiyo-cho

There is also an official online shop on Rakuten where you can purchase it.

➡ Wally's Rakuten shop here

A Brand to Remember: Wally ♡

Wally is a brand that currently has few retail locations in Japan and is not very mainstream yet.

If you give it as a present to a friend, I’m sure they will think, "What great taste!" ♩

➡ Wally's Rakuten shop here