Captivated by the beautiful package design ♡ The brand "L'Erbolario," originated from an Italian herbal pharmacy.
2023.06.28 published
A Natural Cosmetic Brand Born in Italy♡
Have you heard of "L'ERBOLARIO," which landed in Japan in 2021 and has stores in Yurakucho Marui and Nagoya Takashimaya?
L'ERBOLARIO is a brand born in Lodi, Italy. It was created by the couple Franco Bergamaschi, a biologist and beauty researcher, and Daniela Villa♡
Initially, the couple started a herbal pharmacy, but after 40 years, they now have over 170 stores in Italy and more than 5,000 retailers, becoming a beloved brand worldwide*
Natural beauty brought by nature, ethically, for everyone.
The plants used as ingredients in L'ERBOLARIO products are cultivated in their own organic farm located within the Adda Sud Natural Park.
When creating the farm, they list the animals and plants living there and take care to ensure there is no impact on the ecosystem. 🍃🐐
L'ERBOLARIO not only does not conduct animal testing, but has also been actively involved in activities to abolish animal testing.
With the concept of "Natural beauty brought by nature, ethically, for everyone," they continue to create products that are kind to the environment, animals, and humans♡
Packaging reminiscent of classical plant encyclopedias♡
L'ERBOLARIO products are not only ethically made but also feature delicate natural scents and attractive classical packaging.
The packaging resembles a plant encyclopedia, almost like a work of art.
You can imagine the joyful expression on the recipient's face when they receive it, can't you...?♡
This is a gift box made of dried flowers that would otherwise be discarded due to irregularities.
It's wonderful to upcycle flowers that would be thrown away into such a lovely gift, isn't it? 🪄
Introducing Various Products♡
Here is the Hydrangea Collection, which contains extract from hydrangeas (shower gel, body cream, perfume, room diffuser, soap).
It would be lovely as a wedding favor for a June wedding!♡
The "Fiori Chiari" collection features a collection of flowers with sweet, fruity scents like rose, peony, lily, and lily of the valley.
The bestseller collection "Foglie di Te" expresses the scent of oolong tea. 🍵
The "Papavero Soave Collection" brings a vibrant beauty with its splendid poppies.♡
The "Camelia Collection" evokes feelings of love.♡
The "Accordo Arancio" collection can be used as share cosmetics with your partner. 🍊
A lily of the valley collection perfect for weddings!♡
A perfect gift, a set of three mini hand creams!♡
This is a gift set released for Mother's Day!♡
The Ethical Natural Cosmetic Brand "L'ERBOLARIO"
"L'ERBOLARIO" is a natural cosmetic brand loved worldwide.
In today's age, where it has become common to engage in SDGs, L'ERBOLARIO has been active in protecting nature for over 40 years without anyone forcing them, simply because they love nature and animals.
✅ From an ethical standpoint
✅ From an aesthetic standpoint
It’s a perfect brand that you would want to remember for yourself or as a gift!♡
➡ Here is L'ERBOLARIO's official website🌱
➡ Although not many, they are also available on Rakuten*