My Beloved Dress: A Guide to Japan's Rare "Self-Service" Dress Shops That Are Forever Mine ♡

Only I can wear that dress♡!

The first problem that brides face when their wedding is decided... is choosing a dress＊ Every one of them looks so cute that while you’re pondering, the dress you’re eyeing might be reserved by another bride, or it might not fit... that’s a common story＊

Then how about buying a wedding dress and making it exclusively yours...? ♡ !

Introducing dress shops that are ≪for sale only≫♩

While rental is the mainstream for dress shops, there are also shops that are ≪for sale only≫! If you go to a sale-only shop, you can freely choose a dress and get your fateful piece forever as your own＊ What a dreamy shopping experience that is♡

Here are three dress shops where you can purchase a wonderful dress!

＼ Sale-only Shop 1 ♡ DRESS EVERY ／

Known as one of the largest dress shops in Kanto, 'DRESS EVERY' is gaining popularity＊ You can buy new imported dresses and European and American brands making their debut in Japan starting from just 97,200 yen♡!

With the concept of “You becoming the owner of the dress,” they have locations in Aoyama, Ikebukuro, and Yokohama, as well as in Kyoto and Kobe in the Kansai area♡ Furthermore, you can visit without a reservation, making it easy to check it out whenever you like♩

What brands can you find at Dress Every♡?

Brands available at Dress Every are here♡

Spanish luxury brand 'Pronovias,' known for its sophisticated atmosphere, Italian brand 'Nicole' that can make you feel like a princess, and the elegant 'Mikaela Bridal' are lined up♡ Just the thought of owning a dress from these top brands makes me so happy＊

➡ Check out Dress Every’s official website here＊

＼ Sale-only Shop 2 ♡ YNS WEDDING ／

YNS WEDDING is a shop where you can order wedding dresses at a very affordable price♡ It’s a dream-like dress shop with both incredibly cute styles and surprisingly reasonable prices♩

With stores in Tokyo and Osaka, it operates on an appointment-only basis♡ You can try on dresses as many times as you want, so it's great that they’ll help you choose until you’re satisfied＊ Not just wedding dresses, but the colored dresses are also super cute♩

Popular items at YNS WEDDING are here♡

The YNS overskirt, which can be freely removed and put on over the dress, is extremely popular among brides♡ With fluffy tulle and lots of colorful petals, it’s a wonderful item that lets you enjoy multiple looks with just one dress＊ Priced around 30,000 yen, it might be a good idea to buy one♡

➡ Check out YNS WEDDING’s official website here＊

＼ Sale-only Shop 3 ♡ Primavela ／

Primavela is a dedicated dress shop in Yokohama♡ You can purchase original dresses starting from 58,000 yen, packed with the charm that comes from being a directly operated workshop＊

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The dresses have ideas and techniques from a former model designer that enhance the bride's style, and the design quality is exceptionally high♡! They can even be taken home on the day of the event, and they offer fitting adjustments up to a week before your ceremony, showcasing their great service＊

www.kind-pr.co.jp

Popular dresses at Primavela are here♡

The soft line and sweet melon-like colors are incredibly cute♡! It’s so adorable and so reasonably priced, it’s a delight＊ If you're planning a wedding abroad or a beach wedding, you definitely need to check out this store♩

www.kind-pr.co.jp

➡ Check out Primavela’s official website here＊

Let’s get a dress that lasts a lifetime♡

How did you find it?? The wedding dress you wear on your wedding day becomes something you cherish, and it's so sad to part with it... that's the bride's heart＊ But if you buy a fateful piece from a ≪for sale only≫ dress shop, you can display it at home, and maybe one day your child can wear it as “Something Old”♡! The happy imagination just keeps growing♡

Be sure to find your favorite dress at a ≪for sale only≫ dress shop＊